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Santa Monica College Louis Vuitton Brand Channels of Distribution Discussion

Question Description

We are working on a marketing project based on the brand louis vuitton. My section is for channels of distribution. Please make sure you write a full three pages worth just based on the questions below. Thanks

D. Channels of Distribution (Retailers and Wholesalers)

  1. Where and how is your brand distributed? Also, think about exactly how your brand goes through the distribution chain. How is the product manufactured and brought to market? How many levels are in the channel?
  2. Describe the key competition’s channel(s) of distribution, highlighting differences between your brand and competition.
  3. How does your product use the distribution channel to create a competitive advantage?
  4. Does your company use the Internet to distribute your product? If so, how?

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