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Iowa State University Dissemination Biases of Social Media Channels Questions

Question Description

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Answer both questions 1 and 2 to turn in:1) Why might “old school” companies find it easier to successfully “navigate a digital transformation?” Why might “old school” companies find it more difficult? (Explain … be careful not to be too brief.)2) Using the “digital strategies” identified in this article, explain how you think these concepts could be applied to The New York Times? In other words, what digital strategy do you think they used (assuming they even used one … this, too could be an appropriate answer to pursue) and why?

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