Aberystwyth University Pre And Post Purchase Stage in Impulse Buying Discussion

PART 1– Incremental change is how a culture of continuous improvement creates a pattern of success. In the Discussion for Week 4, you examined an organization’s actions in relation to criteria of high reliability and recommended steps for improvement. This week, you will revisit your recommendations.

Post a cohesive response to the following:

With the feedback and this week’s readings in mind, reexamine the steps for improvement of high reliability which you suggested for your organization. Would you change your recommendations in light of what you have learned in this course? Could your recommended steps be expanded or refined?

PART 2-Reflect on a time you have consumed a generic product and a brand-named product for the same health condition (e.g., taking Motrin and/or store brand of ibuprofen for headache relief).

• From the consumer perspective, assess both products using performance and post-purchase evaluations. Consider each of the benefits segments for both products (i.e., cost, effectiveness, convenience, etc.) and whether or not you would purchase either product again.
• Post a cohesive response to the following:Using performance and post-purchase evaluations, assess a generic product and a brand-name product you have taken for the same health condition. Include the benefits segments for both products and whether or not you would purchase either product again. Support your response by identifying and explaining key points and/or examples presented in the Learning Resources.