COMM 2293 SMU Nova Scotia Society for The Prevention of Cruelty Essay
Question Description
For Assignment 4, write an indirect strategy email.
Who you are
: store associate at Pet Shop Co-op (refer to case scenario)
Who your readers are
: members of Pet Shop Co-op (member.list@psc.ca)
Background information
: The board of directors at Pet Shop Co-op wants to financially support the Nova Scotia Society for the
Prevention of Cruelty to Animals (Nova Scotia SPCA) by asking its co-op members to donate a small amount to the charity each
time they make a purchase. After researching, you found that asking members to round up their purchases to the nearest dollar and
donate these funds would be the most effective way to raise funds for the charity. Write an email to all co-op members persuading
them to say yes when prompted to round up and donate when paying for all online and in-store purchases
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