COMM 2293 Saint Marys University Pet Shop Co-Op Direct Strategy Email

For Assignment 1, write a direct strategy email.

Who you are: store associate at Pet Shop Co-op (refer to case scenario)

Who your reader is: Ms. Wendy Kipp, Shift Manager at Tim Hortons (w.kipp@timhortons.ca)

Background: Pet Shop Co-op recently interviewed Devon Downey, an applicant for a customer service positionat Pet Shop Co-op. Your supervisor, Ms. Heyvan, was impressed with Devon’s interview and would like you toemail his references to ensure he is the right candidate for the position. The first reference you’ll contact isDevon’s former shift manager at Tim Hortons, Ms. Wendy Kipp.

Your task:1. Draft a direct strategy email which includes:• relevant information about your company and its hiring goals (include only information that willhelp your reader answer your questions).• a list of four or five specific and relevant questions you want to ask your reader about DevonDowney’s work ethic and customer service experience.2. Revise your draft(s) to ensure your message follows the instructions given here, in your COMM class,and on the checklist.3. Save and submit your assignment to Turnitin as a Word file by 9:00 a.m. on the due date listed in yourcourse schedule.

Do not copy content from any sources you might consult, including this handout, and other COMM 2293instructional materials; use your own words. Do not work with other students on this assignment.Unauthorized collaboration will be reported to the Academic Integrity Officer.

Evaluate your own assignment using this checklist.

Message follows the three-part direct strategy? begins with direct opening that states the requested action (purpose)? asks specific questions and provides relevant details in the body? includes complete, forward-looking close with a timeline and reason? uses informative subject line that reflects the main point expressed in the openingMessage gives clear, complete information to the reader? provides necessary contextual information so the reader understands your questions? asks questions that elicit informative answers (not closed yes/no questions)? maintains goodwill throughout messageMessage uses a professional business style and presentation? avoids copying exact wording/phrasing from the case scenario and background? follows all the business style points assigned so far? uses correct email format? uses full block format, with 2.5 cm margins on all sides, single spaced, readable 11- or 12-point font,and a left-aligned margin