Oakwood University Wk 7 Foreign Market Entry Strategy Licensing Discussion

I’m working on a research & summaries discussion question and need an explanation to help me understand better.

The reading assignment this week introduced several foreign market entry strategies (e.g., FDI, Licensing, Franchising, Joint Ventures, and other contracting agreements). Global sourcing was also presented as a foreign market entry strategy during Week 6. For this discussion, identify the foreign market entry strategy that will be used with your global expansion plan. Provide a brief description of the strategy and your rationale for the selection, including advantages, disadvantages and risks.

Market Entry Videos

Service-minded business

https://www.youtube.com/watch?v=DVbGaK6yVXU

Pros and cons on exporting, franchising, strategic alliance, joint venture, and FDI

https://www.youtube.com/watch?v=GSyYo4ph3hM

Market entry

https://www.youtube.com/watch?v=2yVMnuhYp4c

Porter’s diamond model explained

https://www.youtube.com/watch?v=t9SrWRUov0Q

Steps to global market entry
https://www.youtube.com/watch?v=D8-PkFgw2Yk

250 words, APA style