New York Institute of Technology Manhattan Campus Toyota Crisis Discussion
Question Description
Identify what you thought was the most important concept(s), method(s), term(s), and/or any other thing that you felt was worthy of your understanding.
Also, provide a graduate-level response to each of the following questions:
Research how Toyota handled complaints that it received from 2008-2010 regarding runaway acceleration problems. Specifically, note how the company dealt with the vehicle problem, those directly impacted by acceleration issues, and its own shareholders and employees. Compare Toyotas response to Johnson & Johnsons response to the Tylenol crisis. Based on this comparison, evaluate Toyotas response. What did the company do right? What should it have done differently? How could a company that had been held out as an exemplar of product quality produce over 8 million vehicles with safety issues?
The post should be at least 550+ words and in APA format
References
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