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University of Nairobi Business Analytics Program Research Paper

Question Description

Evaluate the business analytics program at your employer or an organization with which you are familiar. Use Figure 11.1 and Table 11.1 (Nelson, 2018, Ch. 11, Efficient and Effective Analytics Programs section) as the foundation of your analysis. Your written analysis should be divided into the five stages in Table 11.1:

  1. Problem Framing
  2. Data Sensemaking
  3. Analytics Model Development
  4. Results Activation
  5. Analytics Product Management

Include a plan of action that your chosen organization could use to improve their business analytics program.

Your paper should be 7-8 pages in length, not including the title and reference pages, and conform to the CSU Global Writing Center (Links to an external site.). Include at least six scholarly references in addition to the course textbook. The CSU Global Library (Links to an external site.) is a good place to find these references.

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