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MEC Factors Influencing Tourism Marketing Strategies in Jordanian 5 Star Hotels Essay

Question Description

Specific instructions:

1. Conceptualization of scope and focus (Introduction) should be provided.

2. The literature of review should be coherent and analytical rather than being descriptive.

3. The literature should be able to identify key issues, theoretical gaps.

4. Provide implications and future research direction

5. Structure, style and expression (brevity is key).

You are required to write an individual piece of work reviewing the academic literature on the following alternative article topics which will be provided via the system:

1. Impacts of Green Marketing Strategies on benefits Hotels: The Case from Serbia.

2. Marketing Strategies for small hotels; The case of Cheung Chow in Hong Kong.

3. Factors Influencing Tourism Marketing Strategies in Jordanian Five star Hotels.

4. The Influence of ‘Airlines Marketing Mix Elements on passenger’s Purchasing Decision – Making: The case of FSCs and LCCs.

*** Words count = 2900 words.

*** In-Text Citations and References using Harvard style.

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