JWI 531 Strayer University Financial Management and Financial Forecasts Discussion

HI Veronica

You noted customer orders as a key driver towards supportingfinancial forecasts. This is a great driver. I would also see an inputto this being average customer order size and whether the order isrecurring or not. How do you determine or guesstimate how manycustomer orders you will have in a year? What goes into determiningthat forecast to ensure it is “credible” to your point.

Do you rely on estimates based on GDP? Do you rely onsalespersons estimates? Do you rely on contractual order history,etc. .. ?

Lastly, I enjoyed your idea about visualizations to expressprogress towards forecasts. Forecasting is about the power of habit andkeeping the team focused on a goal that the organization is marchingtowards.

I look forward to your followup thoughts.

Lou