HUST Consumer Behavior and Marketing Strategy Peer Reviewed Articles

Hi I need help with two assignments both questions are inter-related and are due by Thursday morning. I have shared all the step-wise details below:

STEP 1:

Choose 8 peer-reviewed articles on the topic – Hofstede cultural dimensions application to international marketing strategy and consumer behavior, which you can use to answer the questions in STEP 3 and follow the process mentioned in STEP 2 to write their summary for Discussion post.

STEP 2: Summary of each article (Discussion Question)

Prior to reading this DQ, please read the PA1 assignment and understand what the assignment is asking you to complete. Once you have an understanding of the PA1 assignment, please continue to the paragraph below to complete DQ1.

Research eight (8) peer-reviewed articles that can be used to answer your upcoming PA1 assignment. Your discussion should summarize the articles in such a way that it can justify any arguments you may present in your PA1 assignment and should be different than the abstract. In addition to your researched peer-reviewed article, you must include an industry example of the article researched as it is applied by industry (company, business entity).

Important: Please ensure that your reference for the article is in 7th edition APA format, as your reference in your discussion post. Depending on which electronic database you use, you should see a “Cite” selection for your article. In addition, there should be a variety of articles summarized and as such, students should have different articles summarized. Your summary MUST include ALL of the following in your DQ post (include every item in the bullet list below, or you will not receive full credit):

Do these in order:

• In correct APA format, write the Reference of the article.
• Clearly state what the article is about and its purpose. (summary of the article)
• Describe how you will use it in your upcoming professional assignment.
• Repeat for a total of eight (8) peer-reviewed sources.

Please note: You may use your article summary, partially in your PA1 assignment.

STEP 3: Professional Assignment (use articles from Discussion post)

Go back through the articles from Discussion post on the topic of Hofstede cultural dimensions application to international marketing strategy and consumer behavior. Then in a minimum of six(6) pages answer the below questions in detailed APA formatted paper:

You need to prepare and research the following information about 6 Hofstede cultural dimensions and answer the following questions:

• Explain Hofstede cultural framework application to international marketing and global branding?
• Explain Hofstede cultural framework application to consumer behavior?
• Provide some advantages and disadvantages of being influenced by cultural differences.
• Previously you have chosen USA and UK to compare these cultural dimensions, please explain briefly Hofstede cultural dimensions application to international marketing strategy and consumer behavior at UK when compared to USA.
• Based on your research and what you’ve learned from Hofstede cultural framework, suggest a possible Thesis/Research topic?

This paper needs to include how useful your analysis is in terms of helping you understand Hofstede cultural dimensions application to international marketing strategy and consumer behavior. Provide your explanations and definitions in detail and be precise. Provide your work in detail and explain in your own words. Support your statements with peer-reviewed in-text citation(s) and reference(s).

I will provide you the textbook link as well.

Thank you for all the help !!!!!