Harvard Business School Oriental Land Company Limited Discussion

1.Begin with the Background–business situation, including the macro/micro-environment conditions facing the organization.

2.Develop a clear, succinct Problem Statement–the opportunity or threat facing the organization.

3.Describe Alternative Strategies you would have the company consider to deal with the opportunity or threat it faces–Present each alternative in sufficient detail to give the reader an idea of why it may be beneficial in solving the problem or taking advantage of the opportunity.

4.Make a Recommendation of the best alternative that you identified–Inform the reader of your reasons for this recommendation.

5.Describe Tracking Metrics to determine the effectiveness of your recommendation as a way to solve the problem you identified–Be sure to include both intermediate metrics and a conclusive metric.

6.Offer a Summary of what you learned from your critical analysis

.7.Cite sources and list References per APA standards.

we focused on :

Tokyo Disney Customer Satisfaction

Problem statement part

?TDR’s customer satisfaction rating fell from the top ranking in March 2014 down to 36th in 2017

?Customers are unhappy with wait times as well as the heavy traffic in the resort area

?There is currently not enough space for expansion

?Disney’s approaches are not always in-line with local culture