Florida Atlantic University Nike Inc Cost of Capital Case Study

Question Description

Hello friend thank you for taking my question. Youll find in my attachment the case for this assignment . I will need you to read the case and answer the following questions. I also have attached another file four how to study a discussion case.

Advance Assignment:

What is the WACC and why is it important to estimate a firms cost of capital? Do you agree with Joanna Cohens WACC calculation? Why or why not?

If you do not agree with Cohens analysis, calculate your own WACC for Nike and be prepared to justify your assumptions.
Calculate the costs of equity using CAPM, the dividend discount model, and the earnings capitalization ratio. What are the advantages and disadvantages of each method?

What should Kimi Ford recommend regarding an investment in Nike?

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