FINC 330 SIU Wk 8 Small Business Financial Plan Marketing Plan & Strategy Discussion

The purpose of this assignment is to begin the final project for thiscourse which involves putting together a financial plan based on eithera your current small business or one that you hope to begin in thefuture. This executive summary will be part of your Small BusinessFinance Plan Project (due in Week 8).

Executive Summaries express the uniqueness and viability of yourbusiness venture. While it provides a brief overview of the plan, keepin mind that the executive summary may determine the amount ofconsideration a potential investor (or lender) will give to yourproposal for your business.

Try to limit your Executive Summary to a maximum of 2 pages; 3 pagesis okay if necessary. You may include appendices but again, limit thesize as much as possible.

In 2-3 pages, provide the following, based on your small business financial plan:

EXECUTIVE SUMMARY CONTENT-

1. Name and description of the business (products or services offered), including type of business (i.e., partnership, corporation)
2. Goals and objectives, including a brief discussion of why you believe the business will be successful
3. Market environment considerations, including current needs for the product and discussion of current or potential competition
4. Brief description of owners and principal managers, including whatthey offer to help the business succeed (you may include a resume foreach in an appendix if desired)
5. Marketing plan and strategy
6. Discussion of initial estimates of sales and expenses (fixed and variable) for AT LEAST the first 3 years of business. YouMUST include a 3-year projected income statement in an appendix to yourpaper.
7. Listing of keys to success (2-4 items)
8. Funding request (if needed), including how funds will be used,potential collateral available, and how the funding may be repaid if itcomes in a form of a loan
9. Other information that you feel is important.

Veteran owed business Opening a custom motorcycle shop in Germany to support the American military personal in maintaining and customizing their motorcycles while stationed in Germany