ECOM 421 Saudi Electronic University Bank Albilad Case Study
Question Description
Case Questions:
- What are the key elements of the e-Business Strategy framework of Bank Albilad?
- Propose a SWOT analyses for Bank Albilad.
- Illustrate the five forces industry framework through the Bank Albilad Case.
- Design a Business Canvas Model of Bank Albilad.
Students are encouraged to review required books:
- Jelassi, T., Enders, A., & Martinez-Lopez, F.J. (2014). Strategies for E-Business: Concepts and Cases. (3rd Ed.). Harlow: Pearson. ISBN: #9780273757870, #9780273757870.
- Osterwalder, A. & Pigneur, Y. (2010). Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers. Hoboken, NJ: John Wiley & Sons, Inc. ISBN# 9780470876411 (print), 9780470901038 (e-text).
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